There's a really good post today on the Observer's food blog commenting on Tesco's latest ad campaign. It's so good to see that there are people out there questioning the sacrifice of the quality of our food in favour of the having the lowest prices.
I am currently reading Not On The Label: What really goes into the food on your plate by Felicity Lawrence. Ok, I can see how to some this may not be the most exciting, but it is really good and well worth the read just for the enlightening stuff on supermarkets (see, told you it wasn't classed as 'exciting').
However, this made this bit of news on the BBC's site even more alarming on Friday. Despite the short-term 'savings' in animal feed for farmers I cannot quite get my head around this has ever seemed to be the logical option.
